According to the AARP, 10,000 baby boomers turn 65 every day, and this is expected to continue into the 2030s. As younger generations have fewer children and later in life, this changes the senior dynamic and demographic of the United States. With over 77 million baby boomers or people born between 1946 and 1964, this creates an enormous and sustainable market for senior care and a franchise opportunity. The baby boomer generation is larger than previous and more recent generations, which presents a huge aging population for years to come.
Comfort Keepers is fortunate, as an organization, to be operating in a growing industry that is free from the kinds of conflicts that exist in many other kinds of businesses. In many industries, making a positive difference in society and earning a profit seems to be at odds with one another. One of the main draws for our franchisees is that they do not have to make that choice. They can work at something that they’re proud of and make a difference in the lives of people that need them.
We’re both excited and proud to be able to help make this happen, and if you’re thinking of an in-home care franchise, we would love an opportunity to talk with you. Because, when it comes down to it, even though we’ve been successful at developing systems and generating demand, we cannot continue to grow without an influx of new, smart, energetic franchisees.